REO Publications Collection
00182

Summary Information

Repository
Michigan State University Archives and Historical Collections
Creator
REO Club of America. REOlds Museum Chapter.
Creator
Reo Motor Car Company.
Creator
REO Transportation Museum.
Title
REO publications collection
ID
00182
Date
1905-2010, 2012-2013
Extent
1.0 Cubic feet
Language
English

Preferred Citation

Researchers wishing to cite this collection should include the following information: "Item title, Collection title, Collection Identifier, Michigan State University Archives & Historical Collections, East Lansing, Michigan."

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Historical Note

The REO EchO started in January 1906 as a "natural outgrowth of thriving conditions in the REO organization." The newsletter was issued by the sales department. In the publication are letters from customers, accounts of trips, information on car shows and jokes. The publications are in one bound volume with volume one, number one dated January 1906. The last issue, number 16, is dated June 1911. (The binding of the volume is stamped December 1905-June 2011.)

The REO Spirit began publication in 1914, although holdings in this collection do not begin until 1928. According to the REO Spirit, it was "published because the Reo family wants it published." It contains information about workers, articles about REO, humor and some regular columns including "For Women Only," "Noon Hour Gossip," "The Sales Department," and "Reo Sportographs."

REO-Items was a magazine for REO Motors employees which kept people informed of present and future activities of the company. The magazine also highlighted employees of the company.

The REO EchO was a newsletter published for members of the REO Club of America. Also in the collection is a "Miscellaneous" folder which contains Oldsmobile and REO Festival pamphlets, correspondence with the REO Club of America, REO model operations manuals, meeting minutes from the REO Company, copies of advertisements for REO automobiles, and REO Club of America directories for the years 1975, 1979, and 1980.

The Reo Spirit (2002-2013) is a newsletter published in East Lansing, Michigan which began printing in 2002. Jim Neal, who in 2000 created the R. E. Olds Transportation Chapter of the REO Club of America, publishes the newsletter. According to the front page, "The Reo Spirit is in recognition of the REO Company newsletter that succeeded the Reo Echo in 1914."

After the centennial celebration, the REO Transportation Museum began publishing The Quarterly Report (date unknown) to its friends and visitors. In spring of 2006, this was changed to The Spirit.

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Scope and Contents note

The REO publications collection contains several different publications relating to REO Motor Company. The publications in the collection are Reo Spirit (1928-1933), REO EchO (1906-1911), Reo-Items (1952-1953); REO EchO (1974-2012), Reo Spirit (2002-2004) and  The Spirit (2009-2013).

Also included are a few folders containing REO Club of America directories and records, REO festival programs, and specifications for REO vehicles.

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Arrangement

Arranged chronologically.

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Administrative Information

Publication Information

Michigan State University Archives and Historical Collections 

Conrad Hall
888 Wilson Road, Room 101
East Lansing , MI, 48824
517-355-2330
archives@msu.edu

Revision Description

 Added REO Spirit volume December 2016

Conditions Governing Access

Collection is open for research.

Legal Status note

Property Rights: Michigan State University.

Conditions Governing Use

Permission to publish material from this collection must be obtained from University Archives & Historical Collections, Michigan State University.

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Controlled Access Headings

Corporate Name(s)

  • Michigan. Department of State.
  • REO Club of America. REOlds Museum Chapter.
  • Reo Motor Car Company.

Genre(s)

  • Directories
  • Minutes (Records)
  • Newsletters
  • Publications

Personal Name(s)

  • Neal, Jim
  • Salisbury, Begel R., 1913-1991

Subject(s)

  • Automobile industry and trade -- Michigan

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Collection Inventory

Box Folder

Miscellaneous REO Club of America Records 1977-1979, 1986 

1 1

Oldsmobile and REO Festival Programs 1974, 1979 

1 2

REO Club of America Directories 1975, 1979-1980 

1 3

Specifications, meeting minutes, clipping, advertisements 1935, 1936-1937, 1963, undated 

1 4

REO EchO, Volume 1, No. 1-16 1905-1911 

1 5

REO Spirit, No. 149, 154, 163, 174, 181, 193, 207, 213 1928-1933 

1 6

REO-ITEMS 

1
Box Folder

Volume 1, No. 1-3, 5 1952 

1 7

Volume 1, No. 6-9 1953 

1 8

Volume 2, No. 1-3 1953 

1 9

REO EchO 

1
Box Folder

Volume 2, No. 1, 2, 3, 4, 7, 9, 11, 12 1974 

1 10

Volume 3, No. 1-12 1975 

1 11

Volume 4, No. 1-12; REO Club of America Roster of Members 1976 

1 12

Volume 5, No. 1-12; REO Club of America Roster of Members 1977 

1 13

Volume 6, No. 1-12 1978 

1 14

Volume 7, No. 1-3, 6-11 1979 

1 15

Volume 8, No. 1-11 1980 

1 16

Volume 9, No. 1-2 1981 

1 17

Volume 14, No. 1-11 1986 

1 18

Volume 15, No. 1-6 1987 

1 19

Volume 16, No. 1 1988 

1 20

Volume 36, No. 5 2008 

1 21

Volume 37, No. 5 2009 

1 21

Volume 38, No. 1 2010 

1 22

Volume 40, No. 1 2012 

1 26

Volume 40, No. 5 2012 

1 26

REO Spirit, Volume 1, No. 1-4 2002-2003 

1 23

REO Spirit, Vol. 2, No. 1; Special REO Centennial registration issue 2003, 2004  

1 24

The Spirit 2009-2013 

1 25